Just as he did years ago in a giant thong bikini,
Sacha Baron Cohen managed to steal our collective breaths away today at Day 1 of the Festival de Cannes on the French Riviera.
No stranger to brazen film campaigning,
The Dictator found his way onto yachts, into a Lamborghini, and front and center on the beach while showing off his latest character.
Sometimes it's good to be the king, yes?