'Entourage' Is Open For Business in Miami Beach

Entourage's Adrian Grenier, Perrey Reeves and Rex Lee are on hand in Miami Beach, Florida where they have opened up 'Entourage Bungalow'. I'm assuming it's not a house so it must be a bar. But clearly, I do not dream big enough.
W Hotel South Beach is teaming up with HBO to:
create an "Entourage"-themed bungalow, a three-story, "extra-ritzy" space that comes with a personal driver, an afternoon yacht excursion, a poolside cabana and jet skis, and dinner for four at Solea.
And if you haven't been Entouraged enough:
all W's will have an "Entourage Package" (a suite, a bottle of champagne and a DVD set of "Entourage's" most recent season) and an Entourage-on-demand channel that is accessible for free.
What do you think of this branding? Too much? Brilliant?
Photos: here

1 Comments