Jennifer Aniston has been the face of
Glacau Smart Water for several years now. A few weeks ago we got to see her latest ads for them, and as always she embodied the healthy, full of vitality feel of the brand. So far
Jen, along with
Tom Brady, the other spokesperson, have only done print ads for
Smart Water, as far as I know. Today we have learned that
Jen is going to be making a short film/commercial for
Smart Water, which is parody of the paparazzi and tabloids, and she has enlisted
The Help of her beau,
Justin Theroux.
Jen has represented
Glacau Smart Water for a while now, and I've even read that she owns stock in the company and is fully vested in its success. So, it makes sense that she wants her boyfriend to be in on it too.
Justin is going to be helping
Jen to write the short film for
Smart Water , which they hope will go viral and work as a great ad campaign for the brand.
The NY Post Page Six reported...
Jennifer Aniston and
Justin Theroux are working on a short film spoofing the gossip coverage of their lives. One source tells Page Six, "It is a parody of the paparazzi and tabloid interest in Jennifer's life." The movie will poke fun at n speculation that Aniston could marry or get pregnant. The film, produced for Smartwater, is planned to be a new viral ad for the water brand she promotes. The source added that Theroux is helping Aniston write and direct the project, and they'll shoot it in July.
I actually think it is funny that
Jennifer Aniston and
Justin Theroux are working on a short film spoofing the gossip coverage of their lives. I love that they're being a bit tongue in cheek and playful, and I think people will respond well to this. I am a bit confused as to whether the final product will be an ad or a short film, or somewhere in between, and I'm keen to see how they tie together
Smart Water to the idea of gossip and tabloids. Any ideas or predictions about how this
Justifer collaboration will end up looking? [...