"Who are you? What am I? Maybe you're nothing ... I'm not ... I'm valuable." Pretty heavy introspection and melodrama are at the top of a 30 second spot pushing Kraft's latest snack venture-the Milkbite. According to their website, the Milkbite "combines real milk with whole grain granola and other tasty and nutritious ingredients, providing the same calcium as an 8 oz glass of milk." Though it sounds delicious, controversy has been ...