Ke$ha Casio Baby-G Watches Brand Ambassador

Ke$hA has tik toked her way into a deal with Casio, Women's Wear Dailyscooped on Monday.

The grungy hitmaker is the new brand ambassador for the brand's collection of Baby-G women's watches.

Ke$hA, 23, is set to design two timepieces and appear in an assortment of print and commercial campaigns for the collection, which will hit stores next summer.

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