June 21, 2011
Mariah Carey is remixing her fragrance collection with Lollipop Splash the Remix, a trio of limited edition scents set for a July launch.
The collection is a flanker effort to Carey's Lollipop Bling trio, which launched last July as a strategic partnership with Elizabeth Arden Inc. and Bazooka Candy Brands, a division of Topps Co. Inc. That partnership has since ended. Carey has been launching scents with Arden since 2007. Each scent in the ...