Bermudian roots-reggae artist Mishka is getting another chance at "uplifting consciousness" through his music with the help of actor Matthew McConaughey, who started j.k. Livin Records for that very purpose. "My one-liner to him is 'Look, man, I think your music needs to be heard by more ears than it has. I've heard it. I love it. Anybody I've ever turned on to your music ends up loving it,'