The broadcast averaged 40.7 million viewers, which tops the 1996 Atlanta games (39.8) for the largest Summer Olympics opening ceremony in history."
[THR]NBC is back on top! At least when it comes to the Summer Olympics, that is. Not since the heyday of Seinfeld, Friends, and Will & Grace has the peacock network seen numbers like this (and that's with the tape delay and tons of illegal internet feeds): a total of 40.7 million ...