MTV Video Music Awards
shift to accommodate President Obama
: "As SPIN editor Steve Kandell has put it, the network 'doesn't pretend that Video Music Awards
themselves are worth much more than the pewter they're molded from. The show has always been about the balance of unscripted - or unscripted-seeming - moments popping out of a carefully choreographed marketing extravaganza, little daisies springing out of a morass ...