I'm beginning to think that Michael Bay and his cohorts at Platinum Dunes are brilliant marketers. We're more than a year away from the release of the new Teenage Mutant Ninja Turtles film that Bay and Dunes are producing, with Jonathan Liebesman (Wrath of the Titans) directing, and there have been headlines about the project every day for the past few days. What was viewed as a weird reboot project with an unlikely creative team ...