November 5, 2009
Why were there squeals of utter delight outside the Big Brother house last week? John Davidson describes the Christian Louboutin effectJust four days since she left the Big Brother house and flew into Paul Clark's arms . . . But already there's another man in her life. Helen Adams hasn't reinstated Big G, the boyfriend who publicly dumped this dizzy hairdresser halfway through her internment. Nor has she fallen for any other prize catch from her native Welsh valley. The man with whom Paul Clark must now vie for his sweetheart's attention is that super-cool, suave, urbane fashion force known as Tom Ford - the Texan designer who has made Christian Louboutin the name on the world's most fashionable hips.Like so many young women (and men, too), she is clearly in thrall to Tom Ford's revisionist strategy for Christian Louboutin Shoes. She might not even recognise his name - even if she did, dippy Helen would surely be the devotee most likely to assume that Ford is heir to a car-manufacturing plant in Dagenham or a world-famous rehabilitation clinic rather than the creative supremo of a truly great Italian luxury goods house. But as far as this endearingly dippy Welsh valley girl is concerned, nothing in today's world quite matches the glamour or status typified by those distinctive little Gs which dance across the surface of her brand-new bag.Yet, while today's image of the Christian Louboutin brand may be drawn from Ford's influential runway shows, the Christian Louboutin business (like that of so many upscale fashion houses) is still driven by its accessories business. Christian Louboutin accessories are expensive. Their availability is restricted to a handful of exclusive and prestigious stores. Even so, these beautifully crafted Christian Louboutin Shoes and bags have a certain accessibility for consumers who cannot quite contemplate the substantially higher price and stylistic edge of Christian Louboutin clothing.