The Sweding Trend Lives On: 'The Dark Knight Rises' Trailer and Michel Gondry's

Michel Gondry's Be Kind, Rewind was far from a box office smash when it was released in 2008, and drew decent but not spectacular critical reviews. It might have been forgotten by now if it weren't for its introduction of "sweding," or the practice of shooting no-budget remakes of big-budget projects. The trend has waned a bit over the years but it's far from dead, as evidenced by two videos making the rounds ...

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